Marketing Campaign Analyst (SW Remote)
Company: Disability Solutions
Location: Phoenix
Posted on: May 7, 2024
Job Description:
ABOUT THE COMPANYRepublic Services, Inc. (NYSE: RSG) is a leader
in the environmental services industry. We provide customers with
the most complete set of products and services, including
recycling, waste, special waste, hazardous waste and field
services.--Our industry-leading commitments to advance circularity
and support decarbonization are helping deliver on our vision to
partner with customers to create a more sustainable world.In 2023,
Republic's total company revenue was $14.9 billion, and adjusted
EBITDA was $4.4 billion. We serve 13 million customers and operate
more than 1,000 locations, including collection and transfer
stations, recycling and polymer centers, treatment facilities, and
landfills.Although we operate across North America, the collection,
recycling, treatment, or disposal of materials is a local business,
and the dynamics and opportunities differ in each market we serve.
By combining local operational management with standardized
business practices, we drive greater operating efficiencies across
the company while maintaining day-to-day operational decisions at
the local level, closest to the customer.Our customers, including
small businesses, major corporations and municipalities, want a
partner with the expertise and capabilities to effectively manage
their multiple recycling and waste streams. They choose Republic
Services because we are committed to exceeding their expectations
and helping them achieve their sustainability goals. Our 41,000
team members understand that it's not just what we do that matters,
but how we do it.Our company values guide our daily actions:
- Safe: We protect the livelihoods of our colleagues and
communities.
- Committed to Serve: We go above and beyond to exceed our
customers' expectations.
- Environmentally Responsible:--We take action to improve our
environment.
- Driven: We deliver results in the right way.
- Human-Centered:--We respect the dignity and unique potential of
every person.We are proud of our high employee engagement score of
86. We have an inclusive and diverse culture where every voice
counts. In addition, our team positively impacted 4.6 million
people in 2023 through the Republic Services Charitable Foundation
and local community grants. These projects are designed to meet the
specific needs of the communities we serve, with a focus on
building sustainable neighborhoods. ----STRATEGYRepublic Services'
strategy is designed to generate profitable growth. Through
acquisitions and industry advancements, we safely and sustainably
manage our customers' multiple waste streams through a North
American footprint of vertically integrated assets. --We focus on
three areas of growth to meet the increasing needs of our
customers: recycling and waste, environmental solutions and
sustainability innovation.With our integrated approach,
strengthening our position in one area advances other areas of our
business. For example, as we grow volume in recycling and waste, we
collect additional material to bolster our circularity
capabilities. And as we expand environmental solutions, we drive
additional opportunities to provide these services to our existing
recycling and waste customers.Recycling and WasteWe continue to
expand our recycling and waste business footprint throughout North
America through organic growth and targeted acquisitions. The 13
million customers we serve and our more than 5 million pick-ups per
day provide us with a distinct advantage. We aggregate materials at
scale, unlocking new opportunities for advanced recycling. In
addition, we are cross-selling new products and services to better
meet our customers' specific needs.Environmental SolutionsOur
comprehensive environmental solutions capabilities help customers
safely manage their most technical waste streams. We are expanding
both our capabilities and our geographic footprint. We see strong
growth opportunities for our offerings, including PFAS remediation,
an increasing customer need.--SUSTAINABILITY INNOVATIONRepublic's
recent innovations to advance circularity and decarbonization
demonstrate our unique ability to leverage sustainability as a
platform for growth.The Republic Services Polymer Center is the
nation's first integrated plastics recycling facility. This
innovative site processes rigid plastics from our recycling
centers, producing recycled materials that promote true
bottle-to-bottle circularity. We also formed Blue Polymers, a joint
venture with Ravago, to develop facilities that will further
process plastic material from our Polymer Centers to help meet the
growing demand for sustainable packaging. We are building a network
of Polymer Centers and Blue Polymer facilities across North
America.We continue to advance decarbonization at our landfills. As
demand for renewable energy continues to grow, we have 70 landfill
gas-to-energy projects in operation and plan to expand our
portfolio to 115 projects by 2028.RECENT RECOGNITION
- Barron's 100 Most Sustainable Companies
- CDP Discloser
- Dow Jones Sustainability Indices
- Ethisphere's World's Most Ethical Companies
- Fortune World's Most Admired Companies
- Great Place to Work
- Sustainability Yearbook S&P GlobalRole Highlights:
- Work location: remote however, ideally we'd like to hire in
AZ.
- Strong understanding of marketing analytics and the ability to
synthesize data to tell a story.POSITION SUMMARY:-- The Digital
Marketing Analyst is responsible for campaign development and
reporting as well as digital lead management. This role will help
define, plan and launch integrated marketing campaigns to help
reach Republic's goals for customer acquisition and retention. The
Digital Marketing Analyst role works cross-functionally to
understand campaign objectives and deliver a plan that is on budget
and meets the desired return on investment. This may include
campaign planning, content development, journey mapping, reporting
& analytics, optimization and lead flow management with the
objective of building a strong sales pipeline and increasing online
purchases. The Digital Marketing Analyst possesses a passion for
data-driven decision making, strong collaboration skills, ability
to produce accurate reporting and data visualization and is focused
on meeting the organization's objectives of driving customer
acquisition, engagement and retention. This role reports to the Sr.
Manager of Digital Marketing & Paid Media.PRINCIPAL
RESPONSIBILITIES:--
- Leads integrated marketing campaigns to help reach
organizational goals around customer acquisition and
retention.
- Develops and manages campaigns including defining
objectives/KPIs, media plan creation, project management,
stakeholder alignment, reporting and ongoing optimization.
- Monitors and reports digital lead volumes to assess if business
objectives are being met, collaborating across teams to collect
feedback, make recommendations and implement improvements.
- Works collaboratively within the organization, including across
departments to ensure campaigns accomplish agreed upon goals.
- Partners with external agencies related to demand generation
and campaign execution.
- Measures and reports business insights and impacts against
campaign KPIs and operational metrics.
- Analyzes campaigns regularly, reports insights and provides
recommendations for improvements.
- Performs other job-related duties as assigned or
apparent.QUALIFICATIONS:--
- Experience developing and managing multi-tactic campaigns with
an established budget and business objectives.
- Digital marketing experience (paid media, website, social
media, email)
- Strong active analytical curiosity and creativity, as well as a
flexible critical thinker and problem-solver.
- Experience leading projects with indirect authority
- Excellent written and verbal communication skills with the
ability to sell his/her vision as a persuasive, well-organized and
compelling presenter.
- Able to work diligently and independently, but according to
direction and within pre-set guidelines.MINIMUM QUALIFICATIONS:--
- Minimum 3 years of digital experience within a marketing or
customer service role
- 2 years of experience with digital marketing
technologiesRewarding Compensation and BenefitsEligible employees
can elect to participate in:--- Comprehensive medical benefits
coverage, dental plans and vision coverage.--- Health care and
dependent care spending accounts.----- Short- and long-term
disability.--- Life insurance and accidental death & dismemberment
insurance.--- Employee and Family Assistance Program (EAP).---
Employee discount programs.--- Retirement plan with a generous
company match.--- Employee Stock Purchase Plan (ESPP).The
statements used herein are intended to describe the general nature
and level of the work being performed by an employee in this
position, and are not intended to be construed as an exhaustive
list of responsibilities, duties and skills required by an
incumbent so classified.-- Furthermore, they do not establish a
contract for employment and are subject to change at the discretion
of the Company.EEO STATEMENT:Republic Services is an equal
opportunity employer. All qualified applicants will receive
consideration for employment without regard to race, color,
religion, gender, sexual orientation, gender identity or
expression, national origin, age, disability, protected veteran
status, relationship or association with a protected veteran
(spouses or other family members), genetic information, or any
other characteristic protected by applicable law.
Keywords: Disability Solutions, Buckeye , Marketing Campaign Analyst (SW Remote), Advertising , Phoenix, Arizona
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